Featuring Pride Fund 1 venture Revry’s CEO Damian Pelliccione
Despite nearly 15 million Americans identifying as LGBTQ+, it’s still treated as a niche group by many marketers. LGTBQ+ representation cannot be relegated to the month of June. While the marketing industry may have seen brands lean in to the community during Pride month, what happens next is what really matters.
On July 22, the Ad Age Town Hall brought together members of the LGBTQ+ community for a virtual discussion how brands can extend their Pride campaigns throughout the year and what successful representation really looks like.